The 2024 Experience Perspective


Access the insights and trends informing the future of healthcare. Dive into key strategies and trends based on our extensive research, and insights from millions of consumers, patients, and healthcare leaders. Get your copy today and don't miss your opportunity to gain valuable knowledge to make the most informed decisions for 2024 and beyond.


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Four Fundamental Themes to Unlock Transformational Change

  • Connecting the dots between experience, quality, safety, and equity because alignment is the key to accelerating progress.
  • Getting strategic about accountability by building a culture that supports the frontline.
  • Amplifying consumer and community voices to surface and address needs.
  • Advancing Human Understanding because leading health systems have unlocked significant growth in likelihood to recommend with strategies to treat every person they serve as unique.

Detractors: Healthcare’s Misunderstood Stakeholder

Our data paint a picture of Detractors - patients least likely to recommend the health organization they utilized.
If you want to create a Detractor, the best ways are:

  • Don’t give enough information about treatment
  • Erode trust in providers
  • Don’t encourage input in care decisions

The good news is our data also show there is a clear path to turning Detractors into your biggest Promoters.

Five Key Experience Trends to Watch in 2024

We’ll explore evolving trends you can't afford to ignore:

  • Emerging concerns impacting safety, loyalty, and volume
  • Implications for brand preference
  • Engaging communities and consumers for solutions